Multimodal RAG
Search across text and images
The Problem: Text RAG fails with visual content (diagrams, tables, photos, charts). When documents contain images, traditional text-only RAG cannot find or reason about visual information.
The Solution: Three Architectures of Multimodal RAG
Multimodal RAG extends traditional retrieval-augmented generation to handle images alongside text. There are three main architectures: CLIP embeddings encode images directly into vectors for similarity search, LLM-generated summaries convert images into text descriptions that can be embedded and searched normally, and Multi-vector approaches like ColPali produce per-token embeddings for both text and image patches, preserving layout and visual structure. Each architecture trades off retrieval accuracy, indexing speed, and the ability to answer text-based questions about image content.
Think of it like a librarian who can search both by text descriptions and by looking at actual pictures in books:
- 1. CLIP Embeddings: Image goes directly into CLIP encoder, producing a vector for similarity search. Fast but can't answer text questions about image content.
- 2. LLM-Generated Summaries: LLM describes each image in text, then text is embedded normally. Searchable by queries but loses visual detail in translation.
- 3. Multi-Vector (ColPali): Late interaction model produces per-token embeddings for both text and image patches. Best accuracy, preserves layout and visual info.
- 4. Choosing the right approach: CLIP for image-to-image search, LLM summaries for text-based Q&A about images, ColPali for document understanding with layout-sensitive retrieval.
Where Multimodal RAG Matters
- Technical Documentation: Diagrams and schematics alongside text explanations, searchable by both visual similarity and text queries.
- Medical Records: X-rays, MRI scans referenced in patient notes, enabling search like "show me cases with similar chest X-ray findings".
- E-commerce: Product photos combined with descriptions for visual search: "find similar looking products" or "red dress with floral pattern".
- Legal Discovery: Contracts with stamps, signatures, handwritten notes that affect interpretation alongside printed text.
Fun Fact: ColPali (2024) from Illuin Technology showed that a single vision model can match or beat complex OCR+text pipelines for document retrieval, while being 4x faster to index. The key insight: visual tokens preserve layout information that gets lost in text extraction.
Try It Yourself!
Explore the visualization below to see how each architecture processes a document with images — from chunking to retrieval to generation.
Try it yourself
Interactive demo of this technique
Create a quality text description of a diagram for RAG indexing
The diagram shows quarterly sales. Sales are growing.
Type: Bar chart Topic: Quarterly sales for the year
Data:
- Q1: $2.1M (minimum)
- Q2: $3.4M (+62% vs Q1)
- Q3: $2.8M (-18% vs Q2)
- Q4: $4.2M (+50% vs Q3, maximum)
Trends: Overall growth with Q3 dip. Best quarter — Q4 (12.5M.
Takeaways: Seasonal Q3 dip, strong Q4 finish. Q1→Q4 growth: +100%.
Tags: sales, quarterly, bar chart, revenue, seasonality, growth
In the "LLM summaries" architecture, description quality = search quality. Structure, exact data, and tags turn an image into a searchable artifact.
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